Are ruffles addictive?

Online Answer
As it turns out, the "all that" in the expression "all that and a bag of chips" might as well be methadone. A new study has shown that potato chips are as addictive as hard drugs, and the habit is hard to quit.
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Anyhow, here are the top 10 most-addictive foods, among those assessed in the study:
  • Pizza.
  • Chocolate.
  • Chips.
  • Cookie.
  • Ice cream.
  • French fries.
  • Cheeseburger.
  • Soda (not diet)
More items....
Crispy foods may further, in various small ways, have a privileged place in the brain. They incorporate hearing into the sensory mix of eating, and it is very likely that the stronger and more varied sensory mix provided by crispiness staves off boredom and habituation while we eat these foods.
What makes McD's food so addictive is the fat content in all of its foods. Fat content increases flavor in foods. So the addictive component of McD's foods is the fat in such items as buns, bisquits, chicken, fries, burgers, shakes, sodas, breakfast burritos, bacon, sausage, etc..
Amazingly, there are actually TWO chemical compounds that can be highly addictive - Sodium chloride (NaCl) and Sucrose (C12H22O11). ... So, while these two are found in Domino's pizza sauce, the minute quantities found are not a concern unless you are on a strict diet or trying to monitor your salt and sugar intake..
Highly-processed foods like pizza have added fats, carbohydrates and salt, which are linked to behavioral indicators of addiction. And the combination of them like in pizza, elevate our reward response in our brain.