Why did Taco Bell change their logo?

Online Answer
According to AdvertisingAge, Taco Bell selected the new logo because it "allows for more customization with color, patterns and textures." The brand began integrating the new look immediately, changing its social avatars across all platforms. On Facebook, fans began chiming in with opinions about the brand's facelift.
Related Questions 📌
  • Details. Taco Bell Original Refried Beans brings the one-of-a-kind taste of Taco Bell to your pantry. ...
  • Ingredients. Water, Pinto Beans, Salt, Soybean Oil, Pink Beans, Natural Flavor, Soy Lecithin.
  • Warnings. Contains: soy.
  • Directions. Refrigerate after opening.
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The INSIDER Summary: Taco Bell has been building its menu to offer healthier options. There is now a low-calorie "Fresco" menu, a high-protein "Cantina" menu, and a vegetarian menu certified by the American Vegetarian Association.
Taco Bell, KFC and Pizza Hut are owned by Yum! ... Yum China is a separate company from Yum! Brands, and according to the company'swebsite, has "the exclusive rights to operate and sub-license the KFC, Pizza Hut and Taco Bell brands in China.
The INSIDER Summary: Taco Bell has been building its menu to offer healthier options. There is now a low-calorie "Fresco" menu, a high-protein "Cantina" menu, and a vegetarian menu certified by the American Vegetarian Association.
How To Eat Taco Bell When You're Counting Calories
  • Burrito Supreme sub chicken for beef, 'Fresco Style' 340 Calories.
  • Crunchy Taco "Fresco Style" 140 Calories.
  • Burrito Supreme sub steak for beef, 'Fresco Style' 340 Calories.
  • Fresco Bean Burrito. 350 Calories.
  • Fresco Soft Taco with beef. 160 Calories.
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